

A major move has just been made for Caribbean music. Kes the Band, one of the most influential soca groups of this generation, has officially partnered with world-renowned publicist Yvette Noel-Schure — the powerhouse best known for guiding the global media presence of Beyoncé, Maxwell, and Chlöe x Halle.
The announcement came with celebration and pride, as Noel-Schure shared her excitement in becoming the official publicist for the internationally beloved band. She praised Kes not only for their hits and electrifying performances, but for the undeniable impact they’ve had in elevating Caribbean culture worldwide.

According to Noel-Schure, this moment is about more than publicity — it’s about purpose.
Joining Noel-Schure on this new journey is fellow Caribbean PR professional Evette Darien of Chambers Media Solutions. Together, the two expressed how special it is to champion artists from their own region — artists who carry island heritage and cultural passion into every stage they step on.
They highlighted that Kes embodies the heartbeat of the Caribbean — known for spreading joy, unity, and an uplifting spirit everywhere their music plays.
The journey ahead is bright, bold, and powered by Caribbean excellence.
This move positions Kes for even greater expansion into international spaces — from major media coverage and festival opportunities to new collaborations and fan growth across continents.
As soca continues to surge on the world stage, this partnership represents a major milestone:
✔ Caribbean professionals leading Caribbean success
✔ A platform that respects the culture behind the music
✔ A strategic push to elevate soca as a global force
Kes the Band has always been known for spreading love and unity through music. Now, with a global publicity heavyweight behind them, that mission is set to grow louder, wider, and farther than ever before.
Caribbean music is rising.
Soca is rising.
And Kes is leading the way.






